Turn every asset into an explainable IQ Score.

Submit an image or video with the relevant brief and brand context. IQIN evaluates campaign fidelity, brand alignment, provenance, originality, and context, then returns an explainable IQ Score, compliance results, and distribution-ready metadata.

Three inputs, one run

The asset, the brief it was built for, and the brand it belongs to. Nothing else required.

iqin.app/analyze Illustrative preview
spring-launch-hero-v3.mp4 · 30s, .mp4
"Launch video for Northwind's spring release. Message: switching takes five minutes. Tone: confident, not salesy. CTA: start your trial."
Northwind

Every score is transparent.

Each signal combines several weighted dimensions. When a dimension cannot be evaluated, the available evidence is reweighted rather than treating missing information as a failure.

Hover a signal, or click to remove it from the composite and watch the score move.

What each signal measures

SignalProduct termWeightReadsChecks
Intent Campaign Fidelity 30% Brief text Message match, audience fit, tone, visual alignment, call to action, brand integration
Identity Brand Compliance 25% Extracted brand profile Brand consistency, tone alignment, style coherence, visual language, production parity
Custody Chain of Custody 20% File metadata Metadata completeness, metadata coherence, rights clarity, custody verifiability
Origin Originality 15% The work itself Human-origin confidence, content uniqueness, visual authenticity
Coherence Context Consistency 10% The work itself Subject, location, timing, and creator consistency cross-checked against each other

Each signal uses the evidence relevant to that measurement. Intent evaluates the brief, Identity evaluates the brand profile, and provenance-related signals evaluate the asset and its metadata independently.

All five, as they show up in a run
Intent64
!Message alignment
!CTA clarity
Audience resonance
Identity91
Brand consistency
Tone alignment
Style coherence
Custody88
Metadata completeness
Rights clarity
!Custody verifiability
Origin95
Human-origin confidence
Content uniqueness
Visual authenticity
Coherence82
Subject consistency
!Temporal consistency
Creator consistency

More results from the same run

Available on your finished result, whenever you need them.

Refined Brief

Rewrites your brief around what the asset delivers: offer, audience, schedule, call to action. Your next attempt starts from something it can hit.

Metadata Intelligence

Distribution-ready fields for SEO, AEO, ads, social, and content, generated from the same brief, brand, and visual read used to score the work.

Asset Metadata

Stock-media-grade tagging grounded in the file alone: ranked search phrases, keywords, licensing classification. No brief or brand required.

See what your asset is telling you

Send one file and get the full signal-by-signal breakdown back.

Get early access